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247,876
578
304
uLike system was built in episode 7 and 8 of The Bunker season4 as marketing method. To shorten the time, staff induced participants to register beforehand and distribute a NFC tag after identification process. Next to member registration, participants tap the tag on the stand reader. Pre-configured contents such as image, link, text was posted on participants' personal SNS.
THE BUNKER Seaseon4 episode7, 8
Real time SNS posting, Photographing,
Member registration, Stand reader
Event
Place THE BUNKER studio
Period 14 Sep, 2014
Application Cases
Registration
The number of
posting
The number of
advertising exposure
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